WhatsApp marketing refers to the use of the WhatsApp messaging platform as a marketing tool to promote products, services, or brands and engage with customers. WhatsApp, a popular instant messaging app, allows businesses to reach a large user base through private and direct communication.
WhatsApp marketing can be a powerful tool when used thoughtfully and strategically. It allows businesses to create a more personal and direct connection with customers, leading to higher engagement and customer loyalty.
WhatsApp allows businesses to communicate with customers in a more personal and informal way, which can help to build trust and loyalty. By sending messages to a large number of contacts at once, businesses can reach a wider audience and increase brand awareness.
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